Wednesday, April 29, 2009

Dubya Dubya Dubya

Some of our newer shirt designs are now available over at the store's website. The address? Naturally, she is Stop on by and click your way to owning these gems:

And of course, tiny horse and seal friends. (You know, for kids.)

Nords Picks

New stuff*!

*Nord not included

Monday, April 27, 2009

Garden & Gun

WHY Louisville got a shout-out in the latest issue of Garden & Gun magazine.

WHY Louisville
Don’t mistake this tiny store’s name with a Derby City identity crisis (the WHY stands for the catch-all category “What Have You”), because the shelves are stocked with modern, sometimes retro-kitschy, Louisville-proud products. T-shirts from local graphic designers; posters, stickers, and merchandise from the annual Lebowski Fest; constant riffs on the city’s symbol (fleur-de-lis) and its area code (502). 1583 Bardstown Rd.;

You can read the full article here.

Friday, April 24, 2009


In a gazillion colors & styles to choose from. All $12!

And they're off!

The Tumblin Downs is a game from the 1950s that consists of magical beans (aka "horses") of 8 different colors that race to victory on the majestic plastic race track. WHY Louisville was lucky enough to come across a batch of these and they are now on sale for $40 at the store. Each game is complete with 2 sets of horses, wagering board and instructions!

Tuesday, April 21, 2009

WHY Louisville Loves Shinzi Katoh!

If you like cute, then housewares & paper goods by Japanese artist Shinzi Katoh are for you!

Here is just a lil taste of some of the Shinzi Katoh items we have in the store:







Monday, April 20, 2009

Books Back In Stock!

Charley Harper's 123s & ABCs are back in stock!

These super cute board books are a collection of West Virginia native, and Cincinnati resident, Charley Harper's illustrations of animals & insects.

And for all you bird lovers out there, we have Charley Harper's Birds & Words, a lovely reissue of the 1974 classic.

Also, back in stock is Gonzo - a collection of hundreds of Hunter S. Thompson's personal photographs--many taken by Thompson himself and never before published.

Come get em before they're gone again!

Saturday, April 18, 2009

Friday, April 17, 2009

Lebowski Fest tickets @ WHY Louisville

Tickets for Lebowski Fest in Louisville on July 10th with Daily Show's Rob Riggle are on sale now at WHY Louisville!

Cash only, no ticket fees! for more info, man.

Thursday, April 16, 2009

Let it be known...

7:40 PM is Teen Time at WHY Louisville. If you are a teen on Bardstown Rd, you are most likely here at this time. And you are probably not buying anything. You are, however, giggling a lot.

Monday, April 13, 2009

Behind the scenes

Postmaster General processes the most recent online order from

One lincoln head pillow
One horse charm necklace

In the mail!

Saturday, April 11, 2009

Nord Day

In store appearance by Tom Nord from noon to 4pm!

Friday, April 10, 2009

Ghost Store

We used to have a storefront here:


Thursday, April 9, 2009

True story

HH: You signed up to post on the store blog?
AI: Yeah, but I don't really have anything interesting to post.
HH: It doesn't have to be store related. It could be anything. You guys are always sending each other funny pictures and crap. It can be a kitten hugging a duck, or whatever.
AI: Got it.

Here you go, Hillary!

Yes, we're open

Wednesday, April 8, 2009

NEW at WHY Louisville!

Holly Golightly sleeping masks at WHY Louisville! You know I'm gonna buy one!

Tuesday, April 7, 2009

Thanks, Jilbs!

our buddy Patrick Jilbert was nice enough to help us transform the duct work in our office into something awesome. these shitty iphone photos really don't do it justice, but here you go anyway:

and he put a cobra on the chalkboard. whoa.

Grand Re-Awesomeing Photos

photos by Hatch Creative & various folks. thanks, yall!